gimmicks

英 [ˈgɪmɪks]

美 [ˈgɪmɪks]

n.  (为引人注意或诱人购买而搞的)花招，把戏，噱头
gimmick的复数

柯林斯词典

• N-COUNT （引人注意或关注的）噱头，花招
  Agimmickis an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
  1. It is just a public relations gimmick...
     这只不过是一种公关伎俩。
  2. The exhibition is informative, up to date, and mercifully free of gimmicks.
     这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。

双语例句

• Pick-up lines, language patterns, verbal tricks and gimmicks are NOT enough to get laid in general.
  搭讪路线，语言模式，话术和诡计（gimmick）一般情况下不足以SC。
• There are many satanic gimmicks, which deceptively present only part of the truth, and they are always bestsellers, because Satan knows that undiscerning people always gravitate toward evil.
  撒旦的诡计有很多，其手法是只讲出部分真理，并且他们往往是最畅销的，因为撒旦知道没有辨别能力的人们总是容易堕向邪恶。
• Well-worn horror tropes also have provided a laundry list of gimmicks filmmakers need to work around& or use to misdirect audiences anew.
  已经被用滥的恐怖手法也提供了一长串电影导演需绕开或者用来重新误导观众的招数。
• IT industry is lacking in original ideas: today's science and technology is more about hype, marketing campaigns and gimmicks than before.
  信息技术产业缺乏创新思路：今天的科技比以前更注重大肆宣传、促销活动和噱头。
• My advice to job seekers is to stop with the tricks and gimmicks and figure out ways to show your value.
  我对求职者们的建议是停止这些噱头、把戏，想办法展现你的价值。
• They sound more like Mission Impossible and Star Trek gimmicks than weapons.
  它们听上去象是一个不可能的任务和星际旅行中的小机关而不是武器。
• If you want a problem solved, beware politicians bearing gimmicks.
  如果你希望问题得到解决，就要小心那些玩弄花招的政客。
• You can say these are just gimmicks, but what about the ambience?
  你会说这些只是一些噱头，但是它的大空间怎么样？
• However these are just marketing gimmicks that propagate the myth.
  然而这些只是噱头的营销传播的神话。
• The exhibition is informative, up to date, and mercifully free of gimmicks.
  这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。